| Outreach Tool Category | Count | % of Total |
| Mailer | 159 | 30% |
| Referral | 138 | 26% |
| Friend or Relative | 99 | 18% |
| Online | 49 | 9% |
| Volunteers | 31 | 6% |
| Flyer | 30 | 6% |
| Neighborhood or Local Event | 18 | 3% |
| Newspaper | 9 | 2% |
| Not Specified | 2 | 0% |
| Total | 535 | 100% |